Women’s Refuge

Safe-Night-a-thon

OVERVIEW

The Safe-Night-a-thon was a 10 day event that set out to keep thousands of women and children safe from family violence. Our goal was ambitious, and the result surpassed all expectations.

campaign outcomes

$255,820 RAISED

in just 10 days

12,791 SAFE NIGHTS

for WOMEN AND CHILDREN IN NEED

10 days to raise 10,000 Safe Nights

Working with some of our favourite celebrities we offered Kiwis the opportunity to win 11 money-can't-buy experiences in return for donations.

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Mini-golf with Dr Ashley Bloomfield, a private concert from the NZSO, and a deep clean of your house by Hilary Barry and Jeremy Wells were just a few of the experiences up for grabs.

Thanks to thousands of generous New Zealanders the Safe-Night-a-thon was a huge success, raising enough Safe Nights to help keep more than 12,000 women and children safe.

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“The Safe-Night-a-thon was a big success because EightyOne understands and has a passion for the work Women's Refuge does.”

JOHANNA BOWER, SENIOR COMMUNICATIONS ADVISOR, WOMEN'S REFUGE
Next project:

BCITO

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