EXPLORE

Start with good data.

Add smart creative.

Change the world.

Welcome to Wellington’s largest independent creative agency. This is a place driven by data. That means we use ones and zeros to get to the heart of your problem. That problem then gets an original solution, something human and meaningful, that will hopefully change your world. We love what we do and hope you do too.

It's time to Push Play

To get New Zealand active again we launched a nationwide campaign, bringing back a favourite slogan from 20 years ago.

basketball new zealand

Proud to watch our athletes soar with the launch of Tauihi Basketball Aotearoa.

We gave away 11 money-can’t-buy experiences to raise 10,000 Safe Nights for women and children escaping family violence.

Women’s Refuge

We asked New Zealand to enjoy a Great Night In for those who can’t.

We set our sights on the competition to show New Zealanders that they deserve better from their power company.

Healthspan Elite

A multi-media campaign to promote their global launch.

NEW ZEALAND RUGBY

To help Aotearoa fall in love with the Black Ferns we created a campaign to show Kiwis why they're a team like no other.

Introducing EightyOneBC

We combine data, insight and creative to apply strategic change solutions to shift the needle on some of Aotearoa’s biggest challenges.

Tricky Chat Trilogy

This is the story about a father and his son. And how we changed the nation's perception of the building industry.

IN APPRENTICES FROM 2018-2020

IN PARENTS OPEN TO TRADE CAREERS

Introducing EightyOneX

We work with brands and rights-holders to amplify the value of their sports marketing partnerships.

We're saving this spot for you.

Here's how we made Powershop one of New Zealand’s most loved brands.

NZ Olympic committee

After a COVID disrupted year, we were tasked with rallying support for our athletes in Tokyo.

1 million hits, thousands of comments, and banned four times for hurting the feelings of Donald Trump.

EightyOne loves DOT loves data

DOT is our secret sauce that enables us to identify, access, and understand the data that relates to your problem. This is the fuel for insight-driven creative exploration, challenged assumptions, and asking the right questions to get us to an effective and simple outcome.

The dinner party

After launching Powershop's new brand platform, we set our sights on the competition. It was time to re-establish Powershop as the dominant challenger in the market.

Fastest growing

energy brand in the country

IN CONSIDERATION

Rename The Basin

Coverage of women’s sport in New Zealand is a joke. And not in a funny way. We changed that overnight.

The Wellington Effect inspires and invigorates all those who visit.

A six foot tall squirrel. A daring escapade. And a mystery that made it all the way to national TV.

We helped an Italian fashion brand connect with the All Blacks, and capture some of their mystique.

Working in partnership with Māori

When it is important to reflect Te Ao Māori in our projects, working with good partners is our secret to success.

To commemorate New Zealand’s inspired thinkers we had to think outside the square. Literally.

Women’s refuge

Gift a Safe Night

By developing a radical new approach to fundraising we helped Women’s Refuge to their most successful year ever, providing over 290,000 women and children with a safe place to stay.

In just 18 months

IN MONEY RAISED YEAR ON YEAR

Over the last three years we’ve helped Te Papa launch some of their biggest exhibitions.

Cricket Wellington

To help raise money for local clubs, we gave fans the chance to grow their own patch of this iconic venue.

How the Kevin we all know and love came to be.

Designing one-of-a-kind experiences and event environments.

Chances are you’ve seen this sticker in the window of your favourite Wellington shop.

We always talk about changing the world. This project with UNESCO is our chance to do just that.

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9:45am

Bring us your problem and we’ll put on the coffee.

Our door is almost always open. And if it isn’t, our inbox is.

Burning questions

hello@eightyone.co.nz

+64 (0)4 894 1856

Work with us

matt@eightyone.co.nz

Join The Team

carlos@eightyone.co.nz

Office Address

Level One, Press Hall,  80
Willis St, WLG 6011

Postal Address

PO Box 25489 
WLG, 6140